oh! mochi.
student design sprint
branding, graphic design
* won ‘best merch’ *
the ask:
create a logo redesign and/or a winter seasonal campaign for oh! mochi, a richmond eatery selling mochi donuts, boba tea, and korean corndogs (in 7 days)
our answer:
bring more fun and whimsy playfulness into the brand’s visual identity
*made in collaboration with lydia behler, keisha sriskanthan, michelle raza, savvy figueroa*
logo redesign.
existing logo/s:
we created a modern, clean & playful look with abstract donut shapes & type
seasonal designs.
new logo & color varients:
